If you own a retail business or a retail store you need to know that light boxes today are used as a medium to increase the number of walk-ins in the store. They are a great way to attract more and more potential buyers to your retail space. Not just this, they can also be used to enhance the overall store experience. Besides being a trendy and attractive option they really are helpful in gaining a customer’s attention. Besides retail stores they can also be used in attracting customers through different trade shows and other events or as outdoor digital signage. Light boxes are an excellent mode of visually communicating a brand’s message across the market and can improve the overall communication strategy as well. So if you are someone who is planning on to invest in light boxes for your store or your next trade event, there are few things that you need to consider. Take a look below at our article to know more:

The Location Where It Needs To Be Placed

While it is too common to see light boxes usually placed on a wall, you need to decide if it is correct if it is correct to mount the light box on a wall at a permanent location or if you should think about hanging it from a ceiling or looking out for a floor space in your store where the visibility and clarity is good enough to attract customers. It all depends on your retail requirements.

The Look Of The Light Box

There are certain light boxes whose frames are almost non-existent. While there are other light boxes who have a very typical or traditional frame and can create a nice border for the message you want to convey. It all depends on what you prefer and if the framing is something that actually matters or you need to pay more focus upon the graphics. You also need to decide the kind of appearance you need for your light box. If you want it to be in a more transparent way or you want a warmer or an easy maintenance fabric for the same.

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The Type Of Illumination Your Light Box Needs

You need to know that before you make a decision to buy any light box there are many internal factors too that you need to think about that will actually affect the appearance of your light box from the outside. Choose if you want the edges to be lit of the back of it to be more lit depending upon how you want to convey your brand message. Also choose between the fluorescent bulbs and the LED ones. We recommend you opt for the LED ones as they are more energy efficient. You also need to know about the overall appearance and its ability to withstand the LED lighting.